- Minimally invasive surgery: Olympus improved credentials for entry into an exclusive sales and distribution with the market leader and technology Advanced Surgical Concepts
Olympus has strengthened its position as a leader in the field of minimally invasive surgery by signing an exclusive agreement to distribute and immediate products of the Irish company Advanced Surgical Concepts worldwide. ASC is the only global provider of operational techniques for laparoscopic ports leading through a single access point - the patient's navel. Olympus is now the exclusive distributor for the full range of products involved.
The single-site surgery laparoendoscópica (surgery LESS) - endoscopic surgery through the navel - is ranked as one of the most important recent innovations in medical technology. As a distributor of TriPorts and QuadPorts developed by ASC, Olympus is now a key player in the technology of this high potential market. Using these ports can be made three or four instruments in the patient's abdomen through a single access point (eg. The navel). So far, the most minimally invasive requiring three or four independent access points.
"As world market leader in the field of endoscopic quality systems, we can now supply ports, optical instruments and manuals for the dynamic field of minimally invasive surgery from a single source," said Heinz Jacqui, Managing Director of Olympus Winter & Ibe, referring to the strategic partnership. In addition to its responsibility in the area of cooperation of sales, this company also operates a subsidiary center development and production of surgical Olympus.
"With the cooperation with Olympus and its global distribution network we can offer our products in combination with the best current endoscopic system," said Frank Bonadies, CEO of Advanced Surgical Concepts Limited. "The synergy between the products of our companies will enable us to dominate the market for LESS surgery and results in long-term cooperation of our companies."
The market for minimally invasive products is constantly expanding. In Europe alone, there are around 900,000 gallbladder operations a year. In the coming years, a greater number of operations of the gallbladder through the umbilicus. Experts predict a significant increase in transactions, including transactions involving a full-surgery without scars within the next few years.
Besides the advantages for the patient in terms of aesthetics and reducing the pain of the healing process, this new form of access to hospital benefits, with costs at the same level as the conventional operational techniques, while the trend towards times shorter hospitalization and lower hospital costs by reducing the risk of post-operative infection.
With its products and systems solutions, Olympus is positioning as a capable partner for the medical sector. Rigid and flexible endoscopes are playing a decisive role in the diagnosis and minimally invasive therapies. The range of company products includes endoscopes and systems solutions for a wide range of internal medicine and surgery, endoscopic video systems, reprocessing systems and a wide selection of products endoterapia.
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